Leadership at the Crossroads

Seth Godin

In Jewel’s post last Friday, she focused on how perspective-taking relates to the imagination and leadership. In today’s guest post by entrepreneur and marketing guru Seth Godin, we are challenged to embrace a both-and perspective about social and cultural reality in 2022. We thank Seth for permission to share his thoughts, especially because his conclusion points to the crucial imperative for us to look in the mirror as leaders to make critical choices about our path and direction, at the crossroads.

The crossroads by Seth Godin

Which way to head?

We live in a world characterized by mistrust, ill health, economic uncertainty, inflicted racial trauma, generational shift and the existential crisis caused by carbon. Not to mention the stress and dissolution of traditional pillars like organized education, office space and live gatherings.

And we live in a world with breathtaking medical technology, artificial intelligence, widespread and rapid cultural coordination, efficient farming, a move away from greed and the beginning of green tech. As well as self-driven learning, diverse cultural projects and the long tail.

Now more than ever, there’s room for leaders. Go first.